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How Businesses Can Benefit From International Strategic Consultants

By Ruthie Livingston


Over the years, there have been many challenges that the multinationals have had to cope with in the international marketplace. This calls for businesses to develop a strategic vision and follow that up with strategies on every front. That way, they are able to maintain their competitive edge over their competitors and remain profitable in the end. Enlisting the assistance of international strategic consultants is a step towards the right direction.

An international consultant helps a business develop robust business unit and corporate strategies and align its resources and personnel to the set goals. This deals with such challenges that include market assessment, strategic planning process design, scenario planning, and alliance management. A corporate wide strategy sets the tone that the company integrates in its daily activities.

The dynamism in the global market place dictates that a company must be always looking for ways to diversify its sources of revenue. Relying on one or two streams of income may put the company into a risk of failure should there be a change of policies, customer preferences or emergence of new technologies. A consultant helps the company develop credible innovation processes, product development and assist in building robust brands in global marketplace. Furthermore, the consultant helps uncover customer needs and develop innovative solutions to meet such needs.

The workforce is a company greatest asset. With an effective workforce, a firm can develop innovative solutions, offer value to its customers, and head its set goals and targets. A business may seek assistance in designing an effective organization, developing leadership, managing performance, developing its workforce, and selecting the best business service providers for quality service.

Horizontal and vertical growth are a sign of success. Some of the common horizontal growth strategies are mergers and acquisitions. The complex nature of both requires someone with in-depth knowledge in the area. A business may turn to consultancies to assist in identifying the right target, screening those firms, due diligence and integrating the firms after a merger. This opens new markets and systems to the business boosting its growth.

A functional strategy results from breaking down other strategies small manageable policies. It includes planning of daily activities of the firm that include human resource, finance, information technology, and procurement. A business may be in need of getting finance to expand and access new markets, manage its working capital overseas or training on the use of performance management systems like SAP.

Strategies need to be executed in order for them to make any sense to the business. Most businesses have a problem putting the plans into action due to the resources needed, training and logistics that are put in place in the implementation stage. A consultant can be at hand to assist in developing roadmaps for implementation of the strategies, managing change, training the workforce on the new systems and measuring the progress.

Given the broad challenges in the international market, most consultants offer support in a few areas. These include staffing, operations, technology, process improvement, and sales consulting among many more. It is important for a business to pick a consultancy firm that has the expertise in the area that the business requires assistance.




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