اشترك في قائمة البريدية

How Broken Links Hurt New York Web Design

By Arthur Williams


Depending on how long you've been online, chances are that you've clicked on a link that wasn't fully functional. When this happened, you were probably lead to an error page. While this isn't exactly an uncommon occurrence, it can pose a threat to those that specialize in New York web design. If you're curious to know why this is the case, here are some of the dangers that inactive links may yield.

New York web design agencies can tell you that inactive or broken links take away from the overall user experience. Let's say that someone clicks on a link, only to be led to an entirely different section than expected. Not only does this create inconsistency, but it can ensure that the user will not come back again. This is just one of many concerns that, fortunately, companies like Avatar New York can help prevent.

Did you know that these types of links can also hinder the amount of traffic that websites see? Even though one user experience may not seem like much, you have to keep in mind that others may have the same negative experience as well. What this results in, among other things, is a loss in traffic that can get in the way of sales. This is another reason why any dead links on your site should be corrected as soon as possible.

Finally, even a single broken link can negatively impact your SEO efforts. It's important to note that search engines, Google especially, have placed more weight on websites that are fully functional. This includes the quality of the links that they house, meaning that yours should operate as intended. If there's even a single 404 error page, your rankings will decrease across the board. Fixing these links will eventually help your rankings, as any Internet marketing company will attest.

These are just a few ways that broken links can hurt New York web design, regardless of how experienced developers pride themselves on being. Links that don't work as they should can pose myriad problems, even outside of the ones covered earlier. However, you can avoid these potential mishaps by continually testing your site. By doing so, you'll have a better understanding of which links are functional and, just as importantly, the ones that call for fixing.




About the Author:



No comments:

Post a Comment