If you're familiar with web design and development, chances are that you have at least a general understanding of SSL certificates. If not, know that these certificates are applied to websites for the sake of security. Secure sockets layers are particularly useful for sites that deal with ample amounts of information, such as with transactions. Anyone that specializes in Long Island SEO will agree, but what exactly makes them worthwhile? These are 3 purposes of implementing these certificates that you should be aware of.
One of the reasons why the likes of www.fishbat.com recommend SSL certificates, and perhaps the most notable, is that they are designed to encrypt sensitive information that's given and exchanged. For example, if you are looking to make a purchase or preorder on a website, you want to make sure that it's built with an SSL certificate. You can find out if it by looking at the "https" prefix before the site's URL. If said prefix exists, the site is protected.
An SSL certificate goes a long way in establishing and maintaining consumer trust, too. If you're looking to shop online, which sites are you most likely to do business with? It may be a given, but you will be immediately drawn to sites that are safe. In fact, approximately half of all online shoppers won't do business with sites that lack visible security seals. This is where the aforementioned "https" prefix comes into the picture.
Finally, and perhaps most notably from an SEO standpoint, an SSL certificate stands the chance of increasing a site's visibility on search engines. Google and other such engines have given more visibility to sites that are secure, which is based on a variety of factors. Suffice to say, an SSL certificate contributes to this, which is why you see more of these sites on the first page than those without this level of protection. If SEO is your goal, this type of website security is a no-brainer.
When it comes to the advantages that SSL certificates bring to the table, these are the ones that stand out the most. With this information in mind, you may be curious to know how to install this certificate on your website. You must first order the certificate in question and follow the necessary steps to incorporate it based on where your site is hosted. If this process seems like a challenge, however, you can either consult your hosting company or local marketing firm to handle it hassle-free.
One of the reasons why the likes of www.fishbat.com recommend SSL certificates, and perhaps the most notable, is that they are designed to encrypt sensitive information that's given and exchanged. For example, if you are looking to make a purchase or preorder on a website, you want to make sure that it's built with an SSL certificate. You can find out if it by looking at the "https" prefix before the site's URL. If said prefix exists, the site is protected.
An SSL certificate goes a long way in establishing and maintaining consumer trust, too. If you're looking to shop online, which sites are you most likely to do business with? It may be a given, but you will be immediately drawn to sites that are safe. In fact, approximately half of all online shoppers won't do business with sites that lack visible security seals. This is where the aforementioned "https" prefix comes into the picture.
Finally, and perhaps most notably from an SEO standpoint, an SSL certificate stands the chance of increasing a site's visibility on search engines. Google and other such engines have given more visibility to sites that are secure, which is based on a variety of factors. Suffice to say, an SSL certificate contributes to this, which is why you see more of these sites on the first page than those without this level of protection. If SEO is your goal, this type of website security is a no-brainer.
When it comes to the advantages that SSL certificates bring to the table, these are the ones that stand out the most. With this information in mind, you may be curious to know how to install this certificate on your website. You must first order the certificate in question and follow the necessary steps to incorporate it based on where your site is hosted. If this process seems like a challenge, however, you can either consult your hosting company or local marketing firm to handle it hassle-free.
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