If you've been on Snapchat, Facebook, or any other social media platform for an extended length of time, you know all about Stories. This type of format features content that's told in sequential order, whether it's in regard to trips, projects in progress, or what have you. YouTube has recently joined the fold, which brings us to the topic of YouTube Stories. Here is what those that work in Long Island advertising can tell you about this feature.
If you're unfamiliar with Stories, as a whole, it's essentially a format that shows content, photos and videos included, in sequential order. YouTube Stories, as companies such as fishbat will attest, isn't much different. Like other social networks, it offers the ability to add bells and whistles to said content, filters and stickers included. It can be easily accessed on the YouTube mobile app, where a "Create Story" option will be.
It's important to note, though, that YouTube Stories isn't available to all users at this time. Currently, it's only open to eligible content creators that have 10,000 subscribers or more, which means that you may not be able to access it right away. One can make the argument that this is a trial period, where eligible users will be able to test out the feature to see what works or requires improvement. This is where patience from the larger YouTube audience will be needed.
What do YouTube Stories have to offer compared to the competition, you may wonder? Perhaps the most noticeable feature is the fact that Stories last for seven days before they're automatically deleted. This is a considerable upgrade from other social media platforms, including Snapchat, as their Stories vanish after 24 hours of being published. YouTube Stories also allows for interaction between users and content creators, with posts being commented on and responded to.
The reveal of YouTube Stories shouldn't come as much of a shock, as it seems like a natural progression for YouTube itself. For the longest time, it has been the largest video streaming service in the world, and its social component makes it a prime candidate for a "Story" format. It may even become more commonplace on YouTube, but this is dependent on its user base. If it doesn't prove to be a hit, YouTube is likely to change course.
If you're unfamiliar with Stories, as a whole, it's essentially a format that shows content, photos and videos included, in sequential order. YouTube Stories, as companies such as fishbat will attest, isn't much different. Like other social networks, it offers the ability to add bells and whistles to said content, filters and stickers included. It can be easily accessed on the YouTube mobile app, where a "Create Story" option will be.
It's important to note, though, that YouTube Stories isn't available to all users at this time. Currently, it's only open to eligible content creators that have 10,000 subscribers or more, which means that you may not be able to access it right away. One can make the argument that this is a trial period, where eligible users will be able to test out the feature to see what works or requires improvement. This is where patience from the larger YouTube audience will be needed.
What do YouTube Stories have to offer compared to the competition, you may wonder? Perhaps the most noticeable feature is the fact that Stories last for seven days before they're automatically deleted. This is a considerable upgrade from other social media platforms, including Snapchat, as their Stories vanish after 24 hours of being published. YouTube Stories also allows for interaction between users and content creators, with posts being commented on and responded to.
The reveal of YouTube Stories shouldn't come as much of a shock, as it seems like a natural progression for YouTube itself. For the longest time, it has been the largest video streaming service in the world, and its social component makes it a prime candidate for a "Story" format. It may even become more commonplace on YouTube, but this is dependent on its user base. If it doesn't prove to be a hit, YouTube is likely to change course.
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