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4 Types Of Content Every Long Island SEO Expert Knows

By Arthur Williams


Search engine optimization is part and parcel to digital marketing. To get your website or business ranking on Google, Bing and a host of other search engines, you're going to need the right strategy. No matter how different your strategy may look from others, content will remain the common thread. For the sake of promoting Long Island SEO progress on your end, these are the top 4 content types that should be developed.

Press Releases - Are you looking to send out a news story to the public? What about a viewpoint on a story that has been trending in the industry? Whatever the case may be, press releases are oftentimes recommended by the likes of fishbat.com. It's easy to see why, as press releases tend to be quick reads and are easier to write, provided the right content creator is at the helm. Press releases matter, but they are from the extent of the content that can be used for SEO.

Podcasts - Sports, food, and technology are just a few sectors that have been able to benefit from the popularity of podcasts. These can be associated with radio shows in the sense that they are audio-only, but the difference is that podcasts have considerably more freedom. Furthermore, the material can be saved and archived, meaning that content won't be lost. These are just a few reasons why podcasts matter in the digital age.

Websites - What about the websites that are being promoted by businesses? Keep in mind that there is a bevy of on-site elements that can make or break how well you rank online. Everything from your site's responsiveness to the text being presented should be taken into account. You don't want duplicate content or a poor user experience, just to name a few possibilities, to hamper your site's SEO. Fortunately, issues like these can be corrected by a reputable web developer.

Videos - While we are on the subject of heavily consumed content, videos can prove useful for SEO purposes as well. This is especially true when you look at sites like YouTube, which allow videos to be optimized via their description boxes. These can include keywords and relevant links alike, but be mindful of how many you include. As long as you descriptions flow and your content is engaging, your videos will make a noticeable SEO impact.




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