If you were online during the early aughts, chances are that you know the name "Myspace." While it doesn't mean much outside of music, back then it was the first of its kind. It was a social media juggernaut that many people used, even to the point where the least tech-savvy person recognized the name. Despite the fact that it's a smaller platform now, it has quite a few claims to fame. A number of online marketing companies will be able to agree.
Depending on who you ask, what went wrong with Myspace could be chalked up to numerous factors. While Myspace was still going strong by 2008, it wasn't until Facebook's arrival that things started to look bleak. Facebook's growth was remarkable, to say the least, and it seemed like only a matter of time until the current king of sorts would be hoisted off of its throne. This is just one possibility, but it doesn't change the fact that Myspace left a legacy behind. Here are 3 talking points that online marketing companies should make note of.
One of the identifiers of Myspace's legacy, according to the likes of fishbat.com is in how it made the Internet cool for everyone. Even though people were starting to have access to the Internet, it wasn't exactly until the aforementioned social channel grew in popularity that others got onboard. Suddenly, the online world wasn't meant for geeks and nerds alone. Nowadays, everyone uses the Internet and it can be argued that Myspace's influence played a role early on.
It's also worth focusing on multimedia, which Myspace showcased in large amounts. Even though photos, videos, and the like caused these profile pages to come to a crawl at times, it showed just how popular these forms of content were on the Web. This is evidenced by Myspace's current focus on music, for those that continue to visit the site today. To say that multimedia matters would be an understatement, and the early days of social media helped with this.
Lastly - and perhaps most importantly - Myspace showed that there was a demand for social media. Users that were on the site relished in the idea of showcasing themselves in various ways. They wanted people to know their interests and what they were doing at any given moment. Such a service paved the way for sites that we use today, Facebook arguably being the most popular. Social media's popularity is remarkable, to say the least, and Myspace can be thanked for that.
Depending on who you ask, what went wrong with Myspace could be chalked up to numerous factors. While Myspace was still going strong by 2008, it wasn't until Facebook's arrival that things started to look bleak. Facebook's growth was remarkable, to say the least, and it seemed like only a matter of time until the current king of sorts would be hoisted off of its throne. This is just one possibility, but it doesn't change the fact that Myspace left a legacy behind. Here are 3 talking points that online marketing companies should make note of.
One of the identifiers of Myspace's legacy, according to the likes of fishbat.com is in how it made the Internet cool for everyone. Even though people were starting to have access to the Internet, it wasn't exactly until the aforementioned social channel grew in popularity that others got onboard. Suddenly, the online world wasn't meant for geeks and nerds alone. Nowadays, everyone uses the Internet and it can be argued that Myspace's influence played a role early on.
It's also worth focusing on multimedia, which Myspace showcased in large amounts. Even though photos, videos, and the like caused these profile pages to come to a crawl at times, it showed just how popular these forms of content were on the Web. This is evidenced by Myspace's current focus on music, for those that continue to visit the site today. To say that multimedia matters would be an understatement, and the early days of social media helped with this.
Lastly - and perhaps most importantly - Myspace showed that there was a demand for social media. Users that were on the site relished in the idea of showcasing themselves in various ways. They wanted people to know their interests and what they were doing at any given moment. Such a service paved the way for sites that we use today, Facebook arguably being the most popular. Social media's popularity is remarkable, to say the least, and Myspace can be thanked for that.
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