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Evaluating The Top 3 Long Island Advertising Agency Trends For 2015

By Robert Sutter


No one can argue with the importance of marketing, especially in the year of 2015. It's one of the strongest avenues to draw attention to and I am sure that any Long Island advertising agency can attest to this, given the work that they are responsible for. As we look at how marketing changes, in regards to social media or otherwise, one has to wonder what the biggest trends of the new year will be. With this in mind, I believe it's important to focus on these 3 particular trends.

To kick off this list, the year of 2015 is likely to see an increase in engaging content being created. There's no reason as to why this can't be believed, especially when more companies are likely to surface during this year. With hungry, new competitors in the fray, marketers will have to ramp up the production of content so that they will not only keep their current audiences but bring in new individuals as well. Without content, results will not be seen.

Another one of the many changes that a Long Island advertising agency may observe, in 2015, is an increase in hashtag usage. It's something that I have observed in multiple fields, whether it's sports channels, television programs, or what have you. Hashtags are designed to spur engagement, regardless of the topic being discussed. Expect to see the prevalence of hashtags go up, which is a point that authorities along the lines of fishbat can support.

If you want to talk about the most promising trends, in 2015, the increased number of channels must be looked to. The reason for this is because users engage in more social media channels than the big ones, Facebook and Twitter being the two most prominent. Everything from niche favorites like Tumblr and newcomers such as Tsu must be evaluated as well. When these are taken into consideration, marketing endeavors in 2015 stand a great chance of becoming more effective.

As you can see, there's plenty to keep an eye out for as we move forward through 2015. From what I have seen, this is going to be a year where we see even greater numbers of users engaged on social media and higher levels of web traffic across the Internet. However, the ways in which marketing is done will change as well. Whether this is done to small degrees or larger ones, it's important to make note of these so that marketing endeavors can change accordingly.




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