If you're someone who considers themselves a gamer, chances are that you already know about Twitch.tv. Brought to the forefront in 2011, this live video streaming platform has grabbed the attention of a massive audience, not only in relation to gaming but sports and entertainment as a whole. Of course, you may be curious about how businesses can take advantage of such a platform. I am of the opinion that a number of Long Island advertising agencies have the potential to use it.
You have to consider that Twitch.tv has been part of some history as of late. Last year, the well-known ecommerce platform known as Amazon purchased the aforementioned website for a sizable $970 million. To say that this has put certain plans into motion would be an understatement. However, even with this endeavor carried out, it's not like the site's popularity has taken a hit. If anything, one can make the argument that it has only grown.
What is some of the content that you will immediately stumble upon with Twitch.tv, you may wonder? If you're an avid video game enthusiast, speedruns will gain your attention. Many classic games, like "The Legend of Zelda: Ocarina of Time" and recent titles have been showcased through this platform. Not only have we seen these games played in short spans of time, but it's not out of the question to think that they have swayed the minds of others, in regards to purchases. Suffice it to say, this site has appeal.
In order for a Long Island advertising agency to take advantage of Twitch.tv, the creation of content must be a focus. Specifically, it has to be able to hone in on a particular audience, which I am sure companies such as fishbat can agree with. Even though this website has a broad gaming and sports fan base, this doesn't necessarily mean that those two interests are the be-all and end-all. As a matter of fact, all it takes is a bit of research to see that there is even more that rests beneath this particular surface.
Without question, Long Island advertising agencies know that adapting to the times is crucial. This is especially true when you consider the litany of websites that exist, some gaining greater traction than others. Twitch.tv is most definitely a popular subject, especially amongst those who are into entertainment. Make sure that you know what content to create, based on the audience you're looking to target, and it won't be long until you start to see engagement.
You have to consider that Twitch.tv has been part of some history as of late. Last year, the well-known ecommerce platform known as Amazon purchased the aforementioned website for a sizable $970 million. To say that this has put certain plans into motion would be an understatement. However, even with this endeavor carried out, it's not like the site's popularity has taken a hit. If anything, one can make the argument that it has only grown.
What is some of the content that you will immediately stumble upon with Twitch.tv, you may wonder? If you're an avid video game enthusiast, speedruns will gain your attention. Many classic games, like "The Legend of Zelda: Ocarina of Time" and recent titles have been showcased through this platform. Not only have we seen these games played in short spans of time, but it's not out of the question to think that they have swayed the minds of others, in regards to purchases. Suffice it to say, this site has appeal.
In order for a Long Island advertising agency to take advantage of Twitch.tv, the creation of content must be a focus. Specifically, it has to be able to hone in on a particular audience, which I am sure companies such as fishbat can agree with. Even though this website has a broad gaming and sports fan base, this doesn't necessarily mean that those two interests are the be-all and end-all. As a matter of fact, all it takes is a bit of research to see that there is even more that rests beneath this particular surface.
Without question, Long Island advertising agencies know that adapting to the times is crucial. This is especially true when you consider the litany of websites that exist, some gaining greater traction than others. Twitch.tv is most definitely a popular subject, especially amongst those who are into entertainment. Make sure that you know what content to create, based on the audience you're looking to target, and it won't be long until you start to see engagement.
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